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Insurance · Google Ads · Canada

1,750 travel-insurance leads at $20.45 for Insurance4U, Canada

A high-performing Google Ads campaign for Canada's trusted travel medical insurance provider — strategic keyword targeting that turned search demand into qualified leads.

1,750
Qualified leads
$20.45
Cost per conversion
Google Ads
Channel
Canada
Market

The challenge

Insurance4U is a trusted travel medical insurance provider in Canada, competing in a high-cost, high-competition insurance search market. They needed a steady volume of qualified leads at a cost per acquisition that kept the channel genuinely profitable.

Our approach

  • Strategic keyword targeting around high-intent travel medical insurance searches.
  • Tightly structured Google Ads campaigns built for relevance and Quality Score.
  • Conversion tracking aligned to qualified leads, not raw clicks.
  • Continuous bid, keyword and negative-list optimization to defend cost per conversion.

The results

  • 1,750 qualified leads generated.
  • $20.45 cost per conversion in a competitive Canadian insurance market.
  • A profitable, scalable lead channel built on high-intent search.
  • Proof of DGS performance beyond Pakistan — delivering in North America.

This result was delivered through our Google Ads & PPC. Explore more case studies, or book a free audit to see what we can do for your brand.

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