597 high-intent leads in 30 days for Boatastic Yacht Rental, Dubai

The challenge

Boatastic needed high-intent booking enquiries for premium yacht experiences in Dubai — a market where flashy reach is cheap but real bookings are not. In the luxury market, speed and trust matter. The goal: conversations with people ready to charter, at an efficient cost, fast.

Our approach

• Designed a WhatsApp-first, full-funnel Meta strategy that met luxury customers on their preferred messaging platform.
• Targeted high-intent leisure and tourism audiences in and around Dubai with scroll-stopping, experience-led creative.
• Used click-to-WhatsApp as the conversion surface so the team could qualify and close in real time — creating instant connections, not just leads.
• Tested creative angles and offers continuously to push cost per lead down across the 30-day sprint.

The results

• 597 WhatsApp conversations started with ready-to-book customers.
• 179,905 people reached in Dubai's competitive yacht-rental market.
• PKR 68.69 cost per landing-page lead — exceptional for a luxury category.
• PKR 640K total spend with exceptional ROI, all inside 30 days.

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